Senior Product Marketing Manager

We are seeking an experienced and highly strategic Product Marketing Manager to define and communicate the value of the Worldscape platform to enterprise, government, and commercial customers.

This individual will own product positioning, messaging, launch strategy, competitive intelligence, analyst engagement, thought leadership, customer storytelling, and sales enablement. The ideal candidate can translate sophisticated technical capabilities into compelling business outcomes and help establish Worldscape as a new category of platform for Decision Advantage.

This role sits at the intersection of Product Management, Sales, Customer Success, Executive Leadership, and Strategic Partnerships and will play a critical role in shaping Worldscape’s market strategy and category leadership.

Product Positioning and Messaging

• Develop clear, differentiated positioning for the Worldscape platform and solution portfolio.
• Create compelling messaging frameworks for executive, technical, operational, and buyer audiences.
• Articulate Worldscape’s value across Modeling and Simulation, Digital Twins, Supply Chain Decision Advantage, AI and Agentic Workflows, Optimization and Decision Intelligence, Defense and Commercial Use Cases
• Translate technical capabilities into measurable customer outcomes.

Go-to-Market Strategy

• Develop and execute product launch strategies for new platform capabilities and solution offerings.
• Define target market segments, buyer personas, and customer journeys.
• Partner with Product Management to influence packaging, pricing, and commercialization strategy.
• Drive product adoption through coordinated GTM initiatives across sales, marketing, and customer success teams.

Sales Enablement

• Create sales decks, battlecards, demos, solution briefs, white papers, and executive presentations.
• Develop value propositions and ROI frameworks tailored to specific industries and customer segments.
• Enable field teams with tools, messaging, and content that accelerate pipeline growth and sales execution.
• Support strategic customer engagements and executive-level presentations.

Industry and Competitive Intelligence

• Develop deep understanding of: Digital Twin platforms, Supply Chain Technology, Modeling and Simulation, Decision Intelligence, AI Platforms, Graph Technologies, Defense Technology, Critical Infrastructure Systems
• Monitor competitive offerings and market trends.
• Build positioning and response strategies against both traditional and emerging competitors.

Thought Leadership

• Develop industry-facing content including White papers, Executive briefs, Blogs, Analyst presentations, Keynote content, Conference materials
• Establish Worldscape as a recognized thought leader in decision intelligence, supply chain resilience, and simulation-driven decision-making.
• Support industry analyst relations and strategic partnership activities.

Customer and Market Engagement

• Conduct customer interviews and market research to continuously refine positioning and messaging.
• Develop customer success stories and reference architectures.
• Represent Worldscape at conferences, events, executive briefings, and customer workshops.
• Partner with strategic customers to create market-defining use cases and thought leadership content.

• 7+ years of Product Marketing experience in enterprise/defense software, cloud/gaming platforms, SaaS, AI, analytics, supply chain, data platforms, digital twins, or related technology domains.
• Proven success developing product positioning and go-to-market strategies for complex technical products.
• Strong written and verbal communication skills with the ability to communicate effectively from executive leadership to technical practitioners.
• Experience developing: Product messaging, launch plans, Sales enablement content, Executive presentations, Thought leadership materials
• Demonstrated ability to work cross-functionally with Product Management, Engineering, Sales, and Executive Leadership.

• Experience with one or more of the following: Defense or National Security Technologies, Simulation Platforms, Supply Chain Technology, Digital Twins, AI and Agentic Systems
• MBA or equivalent business experience.
• Experience working in both commercial and government markets.

Why Worldscape? 

There is nothing more important to Worldscape than our culture. It is the fundamental means by which we will succeed as an organization. Talent, ability, drive, experience, knowledge cannot be maximized without first embracing the culture we espouse and will live every single day.  Worldscape offers great benefits, opportunities for continued growth, and the ability to directly affect change in our organization and be part of a high-growth startup at a pivotal stage. 

- Competitive salary and meaningful equity 

- Attractive benefits package  

- Flexible time off policy 

- Medical, Dental and Vision insurance 

- HSA health insurance options 

- 401k plan 

- Basic and Voluntary Life Insurance

- Fast paced environment with flexibility and ownership

Worldscape is committed to creating a diverse and inclusive workplace and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, color, gender identity or expression, marital status, national origin, disability, protected veteran status, race, religion, pregnancy, sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.