Description
Paid Media Executive- 6 Month Temp Contract
- Participate in paid media plan briefing, review, and approvals alongside the PMM.
- Work with wider teams (particularly Creative, Earned & Online) team to collaborate on creator content & ensure it fulfills campaign requirements
- Post plan approval execution:
- Create content sheet diligently with attention to details as per the media plan details. Content sheets must be optimized to ensure excellence in execution.
- Active collaboration with the Earned media team is essential to integrate creator content according to best practices on the content sheet and ensuring content leverages social trends
- Closely work with Brand teams on brand assets and application on the content sheet as per best practices.
- Collaborate with the Media Agency: approve preview links while activating the campaign.
- Post plans go live deliverables:
- Media reporting - send mid & end-of-campaign reports highlighting key insights, optimizations, and learnings to the brand teams and other stakeholders if needed.
- Update internal reporting tools on creator content performance and cascade to Earned and Brand teams
- Review PCA with PMM before sending to Brand Marketing teams.
- Attend sessions with media platforms to understand new/upcoming products/formats & what can be incorporated into brand plans (industry/ELC-specific events)
- Work with media partners (TT/Snap) on new products/ideas to test for campaigns & implement them
- Needs to work with PMM on attending media agency status and performance calls, understanding campaign performance, making decisions on optimizations, etc.
- Paid media monthly updates:
- Update paid media spends tracker with support of PMM.
- Finance:
- Raise POs and receipt monthly – after alignment with PMM.
- Responsible for P&L balance and accuracy every 3rd week of the month alongside the PMM.
Qualifications
What We Are Looking For:
- Fluency in Arabic (spoken & written)
- Degree (or equivalent) in Marketing, Media, Communications, or Digital
- 1–3 years’ experience in social media, digital marketing, or content creation
- Strong understanding of social platforms and content best practices
- Experience using post scheduling and social media reporting tools
- Confident managing multiple stakeholders and fast-paced projects
- Hands-on, detail-driven, highly organized, and collaborative