Key job responsibilities
• Direct interface with all the Marketing Directors of the exhibitors for closing shares, planning and investment negotiation;
• Execution and strategy planning with MKT, Media, Promotions and Publicity;
• Studies and analyses with the Media and Sales;
• Interface with Exhibitors, including the agencies Flix Media, Pre-Show and Ingresso.com;
• Development and delivery of POS materials and concession negotiation;
• Local partnerships: strategies, pitch, negotiations and implementation (3rd Party, Agencies and Malls)
• Contact with Prime team for differentiated promotions and actions;
• Responsible for all POS material in cinemas: creation, purchase, production and distribution
• Responsible for the purchase and reservation of special material in theatres/malls;
• Negotiation and execution of media plans off and on with exhibitors (investment / partnership);
• Total Management of the Exhibitor portal (trade partner);
• Development of big ideas and actions with exhibitors, shopping malls and partners;
• Weekly trailer schedule;
• Budget control of the area; Alignment with MKT, PR, Sales, CPG, Promotion and Creative;
• Organization and execution of the CCXP event's internal panel and stand (stand, suppliers, assembly, execution, gifts, etc.);
• Contact agencies: RG, EZ and Social Tailors; Coordination of trade agency and teams;
Basic qualifications
- Bachelor's degree on marketing, advertising, events and business- 5+ years of experience in theatrical mktg distribution, or administrative positions in the entertainment industry
- A high-profile Marketing background, with emphasis in the Trade Marketing area,
- Knowledge and experience in main media KPI’s and marketing/media planning tools such Google Analytics, Social Bakers, Rentrak and others.
- Bilingual fluency in English and Portuguese (required)
- Proven experience managing P&L and financial planning processes
Preferred qualifications
- Strong negotiating power with partners and exhibitors, able to influence whilst facilitates dialogue- Ability to manage multiple priorities with a variety of internal and external stakeholders
- Ability to present ideas to various levels of an organization and gain support for initiatives
- Used to work in complex business environment; dynamic and resilient.
- Ability to prioritize and juggle multiple projects simultaneously
- Strong understanding of media, promotions and events planning and execution
- Accountability for the whole process, from planning to post-mortem analysis with a high level of teamwork spirit.
- Advanced analytical capabilities with executive-level presentation skills
- Expertise in financial modeling and forecasting
- Strong negotiating skills with partners and exhibitors, with proven ability to influence while facilitating constructive dialogue
- Proactive mindset with effective communication skills and ability to learn quickly
- Deep understanding of Brazilian theatrical exhibition market dynamics
- Knowledge of international distribution practices and standards
- Understanding of competitive landscape and market trends
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